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Grow Your Business Through Marketing

If you are looking to grow your business, getting new leads from targeted customers that are looking for your exact products and services is the way to go. It doesn’t make much sense to have a great product or excellent service if no one knows about it, or no...

Happy Holidays from Spot Color

As the holiday season approaches, we at Spot Color Marketing would like to take this opportunity to thank you for your continued support. We hope your holiday and new year are filled with success and happiness. Spot Color Marketing looks forward to working with you in...
Email your clients a virus (just kidding)

Email your clients a virus (just kidding)

How a negative email turned into a positive experience. A few months back one of my employees sent me an email with an attachment saying, “I can’t open this, can you? Is this from one of our clients?” I glanced at the email, saw it was from one of our valued...
Internships in Marketing

Internships in Marketing

Is it time to find an intern? If you are a small business owner, at one time or another you may have thought “I have no time for marketing or social media, maybe I will hire a marketing intern to do it for me!” How did that go? I laugh because I have had that...
Website Hosting

Website Hosting

So you have your own website… now what? You can teach yourself how to use WordPress to update your website every few months, but how often do you honestly remember to check up on your own website? Without regular updates and check-ups, your website becomes...

The Importance of Mobile Optimization

Much of our world today exists on our phones. It is where you receive news updates, manage your bank account, shop for new biking gear, and even look up your strange ailments of that day. Many companies have already made their websites mobile-friendly, easy to use and...
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